Analysis:FormobilegameschanneltenTruth(ResearchpapersDownloadNews)Althoughthe‘peopledonotsplitthestorm’isavirtue,butthegamestillcomegrapekingandwetalkabouttoday,about10channels,commonmisconceptionsandtruth.1,thechannelbetter.Truth:Ifyourbodyisnotbigenough,thenthebigchannelsforyou,itisverylikelyjustlooksbeautiful.ChannelsKPIpressuretoolarge,theyarealmost90percentofthetrafficwillgive1%ofthestarproductSomemedium-sizedchannelswillgiveyougreatersupport-ofcourse,smallchannels,thevalueisnotgreat.2,thechanneldoesnotgivemetheposition,mygameisnotgood.Truth:Referenceonthestrip.Additionally,thegamereallygooddefinitionandchannelsdonotpushthegametopushthedefinitionisnotentirelyconsistent.Channelpreferenceintheorderofthegameareasfollows:1)starproduct.Especiallylargechannelpositionin1theindustrytoensurethatthefirstuserstobeworthyofthegoldpositionmustpendulumareauthorizedusersofthestarproduct,suchasZombies,notstrenuoustofindchannels,thechannelwillalsochase.2)single-generationproducts.Neednotexplain.3)datafullymeettherequirementsofS-classproducts.[Mobile-Gaming-600.jpg]3channelshighDAUlowARPUproductsdosofewpeoplehaveabigmarketspace.Truth:becausefewerpeopletodogoodtodo.Channelsnotonlylookattheproduct’sprofitability,butalsodependsonrapidprofitability.Now,cantolerateamaximumobservationtimeistwoweeks.DAUforhighuserguidedemanding,lowARPUproductsarenotquickprofits.Thistypeofgameisnottosaybad,justchallengewillberelativelylarge,lackthestrengthoftheteamwithcaution.Attachalargechannelbasicrequirementsforproducts:naturalflowofmorethan500days;dailyincomeofmorethan10,000intheplatform,biweekly2LTV10~15.4,nomatterwhatkindofproductslikechannels,anyway,mygamegoodquality,absolutelynoproblemTruth:goodqualityisnotenough.Whethertoeattheamount,whichistheamountofproductthatthedegreeofdifficultyinthelead,justasimportant,andoftenoverlookedbytheproductionteamHowtomakethegametoeattheamount?Publicaccountsinmicro-letters‘gamesgrapes‘Readthearticleinresponsetofigures25<<Qualityisking?eatvolumeisking?>>5,theproductputonachanneltodothetest,thedataisgood,finallycanrestassured.Truth:thedatachannelsinagood,donotprovethatallchannelsaregood.Sometimesnotindividualchannelqualityoftheuser’sproblem,butyourgamemeetsthechannelstheuser’staste.6,theotherwaytopromoteuseless,anyway,Iwaslookingforchanneltransport.Truth:channelswillassessthenaturalflowoftheproduct,theyliketohaveavoiceinthemarket:tothepositionwhenthereare10,000new,position,when2,0003newproductsthevalueofmarketingatthistimehighlightsoutOfcourse,thepremiseisstillworkingtomakethischanneltransport.7,madeabigwaveinmarketing,notasmallamountofextraleadintothechannelcertainlywillingtopushtheproduct.Truth:Marketingtokeeppaceandavoidlargefluctuations.Rathersmallrun,butalsodonotrunoutofsteam.8,intermodalproductsonthechannel,Ihavedonethemarketing,channelswillnaturallyleadaccordingtotheamountofproductdata,IdonotneedtoworryaboutisnotintermodalproductIwenttobuytheamountofchannels.Truth:Insomechannels,intermodalproductscomefromapartoftheextrarevenuetothechannelwhenadvertisingthislinkshouldnotbespared.Intermodalproduct...youdonotevenhavetobuylessquantity.9,sothatchannelaloneproductgenerations,thiswillcertainlyproperlyproperly.Truth:Notnecessarily.Severalmajorlesson...isthat4theissueofcapacityadequatechannels,thechannelcharacteristicsoftheuserandtheproductisconsistent,thestrengthofthischannelisenoughtomakeyoubravedtheriskofotherchannelstoresistitindependencegenerations.10channelswater100000005000000productthanthemoneyflowing.Truth:TheGang’swords,tensofmillionsofmobilegames‘likeabigfatpig.’Channelsstaretight,highmarketingcostsanddistributioncosts,contrarythirty-fivemillionsofproducts,developersmorespaceInstead,inexchangeforalowercostmaybemorevaluabletousers,suchasthecostfor10000usersis10,000,toget20,000users,itisnotjust20,000ofthecost.(Source:InternetanalystSharoncompile:freedownload)5
