Combat:howtoavoidthefivemistakescontentmarketingResearchpapersDownloadNews:contentmarketing,includingoriginalcontentandpresentation,thespecificshowmainlythroughtelevision,blog,microblogging,pictures,andmobileclientapplicationfordisplay.Aroundcasessuchasentrepreneursplayblogtoshareexperiences,celebritiesbrushmicroblogging,etc.simplymeansthatfromsharing,helping,givingcustomerstheanswerstopassvaluableinformationperspective,andthusdrivetheusertomakeapurchase,improvebrandloyalty.FormarketersinfluenceintermsofcontentmarketinghasfarexceededSEM,publicrelations,printmedia,television,radioandotherstrategies,asthepreferredmarketingtool.ContentmarketingEconsultancyreportshowssearchvolumeforthepasttwoyearsmorethandoubled,showingthatmoreandmorecompaniesbegantousecontentmarketingtopromotetheirproducts.Ifusedproperly,contentmarketingcanbea1powerfulmarketingtool,butmanycompaniesareusingcontentmarketingoftenfallible.Belowarefivemostfrequentlycommittedandavoidableerrors:1,onlyrelyingonthemarketingdepartmentContentmarketingisamarketingcampaign,butthatdoesnotmeanjustthethingsmarketers,content,creativity,materialandsopeopleneedtojoinotherdepartments.2,onlythecontentpostedontheirownchannelsaboveOfcourse,ifyourchannelisveryfasthardware,largenumbersofusers,thisisnoproblem,butformostcompanies,theyownchannelsisnothighvolumeofusersthroughthird-partychannels,andpublishcontentrelatedtothefreechannelsisverynecessary.3,viralmarketingisastrategythatForsomecompanies,viralcontentmarketingstrategymayaccountforalargeproportion,theybelievethatsocialchannelssuchasFacebookandTwittercanbringalotofeyeballs,butthesechannelsmaynotbeabletoprovideforyourmarketingconsistentcustomers.4,excellentmarketing2Andothermarketingasexcellentcontentmarketingisdifficulttodrawtheuser’sfavor.5,thereisnodecisiontoestablishindicatorsbasedondataGoodcontentmarketingistogrowandlearn,andbeabletoletyouknowthedataisgoodorbad,ifsheisnot,youcertainlydifficulttojudgehoweffectiveyourreal.(Source:199IT)3