IsHouseofCardsreallyahitinChina?BeforeHouseofCards'secondseasonarrivedforstreaminginChina,theshowgotthetypeoffreepublicitythatHollywoodproducerscanonlydreamof.早在《纸牌屋》(HouseofCards)第二季登陆中国之前,这部美剧就获得了一波好莱坞制片人做梦都不敢想的免费宣传。AHongKongmagazinereportedthatChina'santi-corruptiontsar,amemberofChina'spowerfulseven-manPolitburoStandingCommittee,wasabigfanoftheNetflix(NFLX)drama.Thetsarwasparticularlyimpressedwiththemaincharacter'sroleinensuringpartydisciplineasMajorityWhipintheU.S.HouseofRepresentatives.香港某周刊报道称,中共中央政治局七大常委之一、中纪委书记王岐山非常喜欢看这部由奈飞公司(Netflix)制作的剧集。担任美国众议院多数党党鞭的主人公在确保党的纪律性方面发挥的作用给这位铁腕反腐的政府官员留下了尤为深刻的印象。ThestoryspreadlikewildfireacrossChina'ssocialnetworksSinaWeibo,WeChat,andothers.WhentheshowfinallybecameavailabletwomonthslateronSohu,China'sthird-largestvideocontentsiteandascrappyunderdogtoYoukuandBaidu'svideosite,storiesintheU.S.presslabeleditahugehitandimmenselypopularwiththeChinese,especiallytherealisticstorylineinvolvingaSinobillionairefleeingcorruptionchargesandgrowingdiplomatictensionsbetweenChinaandJapan.这段轶事在新浪微博、微信等中国社交网络犹如野火一般迅速蔓延开来。《纸牌屋》终于在两个月后登陆中国第三大视频内容网站搜狐网(Sohu)【相较于优酷(Youku)和百度(Baidu)旗下的视频网站,生机勃勃的搜狐视频目前尚处于弱势地位】的时候,美国媒体纷纷报道称,这部剧集在中国大获成功,引发轰动效应,中国观众尤其喜欢该剧极具现实感的故事情节——一位中国亿万富豪逃离腐败指控,最终导致中美两国爆发外交争端。---本文来源于网络,仅供参考,勿照抄,如有侵权请联系删除---Butmediahypeandpopularityaredifferentbeasts,andforallthegoodwillHouseofCardsgetsinChina,viewershipnumbersdon'ttellthestoryofamega-hit.TheshowislikeartisanalcheesemadeinBrooklyn--theinfluentialloveit,butthatdoesn'tmakeitaphenomenonacrosstheU.S.但媒体炒作和人气终究不是一回事。尽管《纸牌屋》在中国备受好评,但收视数字显示,它并不是一部万人空巷、人人追看的超级剧集。《纸牌屋》就像布鲁克林区制作的手工奶酪:有影响力的人士都爱吃,但这并没有让它成为风靡全美的美味佳肴。AccordingtoSohu'sfigures,HouseofCards'secondseasonhas29millionviews,whichworksoutto2.2millionviewsperepisode.ForaforeignshowwithplotlinesthataredifficulttofollowevenifyouknowU.S.Senateprocedures,that'simpressive.Butahit?CountryLove,acomedyaboutrurallifeinChina'snortheast,recorded360millionviewsinitslatestseasononSohu,roughly6millionperepisode.根据搜狐提供的数字,《纸牌屋》第二季目前累计获得了2,900万的点击量,每一集的点击量大约为220万次。对于一部观众很难跟上情节主线(哪怕你了解美国参议院的议事程序)的外国电视剧来说,这样的收视成绩相当不错。但说它是一部收视爆红的神剧就很牵强了。《乡村爱情7》,一部讲述中国东北地区农村生活的喜剧,在搜狐视频上获得了3.6亿次的点击量,每一集的点击量大约为600万次。"Thenumbersdon'tsupporttheargumentthatHouseofCardsissuperimportant,"saysJeremyGoldkorn,aconsultantinBei激ngwhotracksChinesemediaforhisfirmDanweiandrecentlybingewatchedHouseofCards'newseason.Hesaystheshowis,however,"popularamongstademographicthatisinfluentialandsignificant--urbanwhitecollars,intellectuals,journalists,andapparentlygovernmentofficials."“这些数字并不支持《纸牌屋》的收视率超高这种论断,”常驻北京的咨询师金玉米这样说道。金玉米一直为他的公司单位网(Danwei)追踪中国传媒动态,他本人最近也如痴如醉地看完了《纸牌屋》最新一...