General:总体Corporatehistory(yearfounded,evolutionofbusiness)公司历史、业务发展Descriptionofownershipstructurewithpercentageofownership股权结构Descriptionoforganizationstructurewithfunctionalorganizationcharts组织架构Descriptionofcontractsorunderstandingsregardingthesharingofassets,liabilities,services,employeebenefits,insurance,dataprocessing,third-partyconsulting,professionalservices,orintellectualproperty资产处置相关的服务、员工福利、it、第三方咨询、专业服务、无形资产、知识产权，合同\备忘录Discussionofpendingorthreatenedlitigation有无法律诉讼及纠纷FinancialInformation:财务Incomestatements,balancesheets,cashflsforthepastthreeyears.Interimreportswithprioryearcomparable最近三年的损益、现金表、最新年度的环比oBasisofpresentation(IFRS,GAAP,etc)财务报表的准则Breakdownofsalesandgrossprofitsby:分类表的销售及毛利Producttype产品Channel渠道Geography区域Quarterlyfinancialprojectionsforthenextthreefiscalyearswithrevenuebyproduct,channel,andgeography未来三年的分季度的财务预测Summaryofeconomicassumptionsunderlyingprojections预测的经济假设Products(byproductandgeography):产品（产品和区域）Historicalandprojectedgrowthrates历史数据及未来增长预测Marketsize市场规模Marketshare市场份额Majorcustomers主要客户Coststructureandprofitabilitymeasures成本结构及利润构成Assessmentofbrandstrength品牌力评估Historyofbrands品牌历史Descriptionofpatents,copyrights,licenses,andtrademarks描述一下专利、商标、特许经营权Newproductpipeline,statusandtiming新产品线、状态及上市进度Descriptionofdistributionagreements,salesrepagreements,marketingagreements,andsupplyagreements主要分销协议、销售合同、市场和供应Competition:竞争Descriptionofcompetitivelandscapewithineachproduct/segment/geography主要竞争状况（产品、细分市场、区域）Marketpositions市场地位BasisofcompetitionbytheCompanyandcompetitors(price,service,distribution,quality,etc)主要竞争对手一对一的对比价格、服务、分销、产品质量等---本文来源于网络，仅供参考，勿照抄，如有侵权请联系删除---Strategy:战略Discussionofbusinessfocusandstrategy业务定位和战略Discussionofmarketingopportunities/risks市场机会和风险Descriptionofmarketingprogramsandexamplesofrecentandprojectedmarketingefforts最近的市场举措及未来的战略方向Production/distribution产能及生产布局Listofownedandleasedproductionassetsandlocations(sitesize,buildingsize,primaryuses,secondaryuses)自有及租赁生产资产及布局的列表（包括占地、建筑规模、主产产品、其他产品）Discussionofproductioncapacityandutilizationbyproductandlocation分产品和工厂的产能及产能利用情况Listofco-manufacturedorlicensedproductswithdescriptionofagreement共同生产或特许经营的产品列表Detailsonownedandthird-partydistributioncenters(warehousingcapabilities,deliverycapabilities,geographiccoverage)自有或第三方物流的详细情况（仓储、运输、地域覆盖情况）SalesDistribution销售和分销Businessstructure销售模式-Additionalbusiness/distributionpartnerships?Performance销售公司、代理商Targetcategoriesfordistributionpartnerships分销品类-Rationale比例-Whatisthelongtermvision?长期前景如何-WhatistheroleofPartners?伙伴的角色ExistingInfrastructure目前的基础建设-Warehousing-仓储-Delivery-物流-Routetomarketmodels–Distributorplus?物流模式DistributorNetwork分销网络-DistributorWarehousingcapabilities代理商的仓储能力-Distributordeliveycapabilities物流能力-OrdertoCash–Paymenttermstodistributors支付方式、付款条件-Distributortermstocustomers代理商的下级客户的主要条款-Geographiccoverage地域覆盖--#ofdistributors分销商数量--Retailcoverage零售覆盖范围--CostofSales销售成本--Marginstructures毛利结构Descriptionofchannels渠道描述---本文来源于网络，仅供参考，勿照抄，如有侵权请联系删除---ModernTradechannel现代渠道-%oftotalsales销售占比-Growth增长-Terms条款-InteractionwithDistributorchannel合作方式-CategoryBreadth–multiplecategories?品类情况Wholesale/TraditionalTradeChannel批发及传统渠道-%oftotalsales销售占比-Growth增长-Terms条款-InteractionwithDistributorchannel合作方式-CategoryBreadth–multiplecategories?品类经营ExistingSalesStructure现有销售结构-Distributorcoverage经销商覆盖范围-Wholesalecoverage批发覆盖-Retailsupport?零售支持---本文来源于网络，仅供参考，勿照抄，如有侵权请联系删除---