Combat:howtocreatehigh-valueproductscommunity?(TofreedownloadNews)andnowwearetalkingabouttheeconomyoffans,talkingabouthowusersoperate,soweallhavesetuptheirowncommunities,forums,QQgroup,micro-lettergroup.WeallthoughthecaughttheInternetaslongastheoceanthatstraw,havetheopportunitytobecomethenextmillet,nextLuo激thinking.WhyshouldestablishclearcommunityUseanapplicationwouldjoinagroup,buyacommoditywilljoinagroup,topassthetimetogotoapartywilljoinamicro-channelgroup.Downstairsfruitcouldevenbuildamicro-channelgroup,toldyouthatinthegroupunderasinglecangiveyouadiscount.However,wearetryingveryhardtobuildthegroup,thenthesecommunitiesisreallyworthit?ManypeopledesperatelyliratoagroupofpeoplemaybejustthebossinordertocompletesetofKPI,sotobeabletopullinpeoplewhodraggedcome.Butdidnotfindmanypeoplewillingtosound,thisgroupovertime,evenif---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---nobodyretreatgroup,thatisofnovalue.ClearlytoestablishwhatkindofcommunityEstablishcommunitytobedividedinseveraltypes,differentcommunitieshavedifferentpurposes.Someproductsmaybespecificallyestablishsomeexchangegroup,user-friendlyexchangeofproducts,butalsoeasytosolveproductfailure,reducingpressuresalescustomerservice.Thisgroupisanyusercanjoin,moreopenness,soforcommunities,forumsandQQgroup.Butifyouneedtheprecipitationcoreusers,needtoaddmorequalityandvitalityofthecommunitymembers,itmayneedtojointhemembersofthescreening,asfaraspossibletoweedoutadvertisinganddiving,thisgroupismoresuitablebasedonthemicro-letter.Theestablishmentofagroupisverysimple,buttooperatewellinagroupisnoteasy.Operationswiththeusercommunityisnotasimplechat,kickedAdvertisingDogs.Youhavetoknowwhytheyhavetobuildthisbase,theestablishmentofthisgroupistowhateffect?Alloperationalactionsareuser-centric,butthefocusoftheworkorletuserscreatevalue,whetherUCGorotherrevenue.---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---TopullpeopleNingquewulanTherefore,tocreatehigh-qualitycommunity,firstselectthegroupmemberswouldNingquewulan.Inthecommunityshouldbegintopullpeopletojointhechat,chatwithpeoplewhowillbecalled,hemaybeexpertsinaparticularaspect,hewillpromoteanatmosphereoftheentiregroup,itcanalsohelpotherstoanswersomequestions.Suchapersononasimilarperch,hewillnotletthisgroupbecomeboring.Ifnosuchrealuser,ithaditsownplay,anyway,sotheremustbesomedramawiththemaingroupofpeopleexists.Pullpeopleinandalsotheneedtoestablishandimprovethecommunity’srules,leteverymanhaveclearlyadded,theonlywaytomakethecommunitymoredynamicandorder.InitiatetimelytopicsandactivitiesEachjointhecommunityofpeople,theproductshouldbeused,orisinterestedinthistypeofproduct.Therealsomaybesomeaspectsofthedemandsofpeople,cross-borderpeopleinotherindustries.Whenagroupofpeopleinsidetherearedifferentdemands,whenthetopicistheneedforthecommunitytoboot.---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---Otherwiseitwouldnotreallyhavesomanypeoplereallyidle,bored,lookingforpeopleeverywhereinvain.Thenpeoplecantalk,chathasbeensodown,willbecomenothingtosay.Therefore,thesegroupsoperate,youshouldthinkofhowtomakethesepeoplegetwhattheywant,thewayalsocompletetheirKPI.Initiatetimelytopicsandactivitiesisparticularlyimportant,thehottopicsorwiththeircommunityvaluesthesametopiconthediscussioninsidethecommunity,wecaninspireenthusiasminthegroup,andwillimproveeveryone’spresenceinthegroupsense.Heldanumberofsmallevents,suchaspaidsothatwewriteproductexperiencereports,findproductbuggiftsandsoon.ThisisalsothesenseofparticipationMilletsaid,letusersfeeltheirownvalue.OnlineandofflinetogetthroughFormanycommunities,whenthecommunitydevelopstoacertainstage,itisboundtoopenuponlineandoffline.WhentheAClinereachedafteracertainamountoffamiliaritywitheachother’smembersalsohavesomefoundation,salonsandofflinegatheringsorganizedcommunityisindispensable.---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---Depthonlineexchangesstillhavesomelimitations,howevertherewillbesomeonlinecommunicationordefensive.Toachieveclosercommunication,ortheremaybemoreopportunitiesforcooperation.Anyexchangesandcooperationshouldbeawin-winall,orarejustone-shotdeal.Therefore,exchangeofproductsheldthelineorsalon,youcanmakecommunitymembersfeeltheaddedvalueofthecommunity.(Source:everyoneisaproductmanagerfortext/HuangHaiqingcompile:)---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---