Analysis:Liveindustrysohot,whoismostlikelytobecomethefinalwinner?ResearchpapersDownloadNews:Liveinthisindustry,mostrecentlygettingreallyhot,notonlylivemilletturnedout,evenfortheintroductionofTencentTencentpenguinsliveandlivetwoapp,andalsoinvestedbettaliveandlivePearlplusbeforethefirereflectedoffthe17pepper,etc.,wehaveverymixedfeelings:wind,again.Whenanewindustry,theemergenceofstart-upsandtakeofftogethergiantsofthescene,whichmeanstheindustry’smostlivelymomentisimminent.First,thedevelopmentoftheindustryinwhichlivethelaw?Butexcitementisalwaystemporary,cruelnatureofthebusinessworldisdestinedtoanindustrytherearenotmanyplayershavetosurvive.ThenbuylikecrazyafterthousandsofWorldWarIImission,leavingitonlytheUSgroup,glutinousriceandafewreviews.Sothequestionbecomes,whatkindofTVproductshaveagreateropportunitytohavethelastlaugh?Liveonthelawofdevelopmentoftheindustry,in1thelastarticleIhadmentionedtwokeypoints:Thefirstistoshowliveclasswillbeverydangerous,becauseitsbusinessmodelhasseentheceiling.YYlatest2015Q4earnings,thenetprofithasfallenby4%.Onlineshowtheindustryafteryearsofdevelopment,intensecompetition,notonlysaturated,andsaturatedformanyyears.Theso-calledextremesmeet,althoughIthinkitshowsinexistingproductswillstillcontinuetoexistforalongperiodoftime,andmakesomemoney,butoverallisdeclining.Second,itistheplatformalreadyhasalargeuserrelationshipsandscenes,Livewilldoacomparativeadvantage.Typicalsuchasmicro-blogandunfamiliarstreet,thereisafanonthemicrobloggingnaturalecologybigcrowdentertainmentV,andMostreettherearemutualdiscoverybetweenstrangerssocialneeds.Afterbothplatformsaccessbroadcastproducts,willgreatlyenrichthedepthoftheirownprimaryprocess,andalso,andpositioningtheirproductsalsoconform.Plustheamountoftheiroriginaluser’sadvantage,whetheritisontheinitialamountandstilllaterscenedevelopment,willbealoteasierthanstartingfrom2scratchliveclassApp.Second,backedbyliveinternetproductsWhataretheadvantages?Fromthiswecanseethatinthefieldofbroadcast,showmode,thoughstillregardedasacashcow,butnotthefuture.Themobilebroadcastproductsmaybemoresuitableforsomebigplatformtodo,becausethenatureofthisformofTVisatool,itmustbeequippedwiththerightconnectionsandscenestomakethistoolonthecontentproducedbythespreadofthemostefficientandconsumption.Therefore,liveclassAppitselfdoesnothavebecomepossibleplatform,theplatformbackthereandscenesrelationshipisthebestpossiblechoice.(Somegiantlaunchedaliveclassapp)(someofthegiantslaunchedaliveclassapp)Thelargeplatformtoconsiderdoinglive,wemustnotreflectoffthiscategoryasasimpleappfromthelivescenetoconsider,certainlytodobusinessandtheiroriginallinkage.Suchasmilletdolive,IcertainlywouldnotwanttothinkthatLeiJuntobealiveappsimplytogetaway,otherwisetherewasnoneedtopersonallycomeoutoftheplatform,hemustbeconsideredand3theirmilletphonesandothersynergistichardware,fromrichmillettheecologicalpointofview.TVindustrysohot,whoismostlikelytobecomethefinalwinner?HereareafewIhaveobservedbroadcastplatformsandtheirproductshaveabettercombinationofcase:1,andalivemicroblogging:StarchaserMentionedearlier,thereisafanonthemicrobloggingonlookersnaturalecologicalentertainmentbigV,andthenatureoftheentertainmentecosystemistheStarchaser.Infact,Starchaserisaverygenericthings,infact,everyoneisconcernedaboutthedynamicstar,especiallyentertainmentstars.WenotonlyjustlookathisfilmsandTVseries,butalsothenatura...