Combat:howtochooseareasonablewebanalyticstoolTodoanalysisor,selectToolsYeHao,XiaoBianalwaysthoughtthereisa“twoline”oftheuniversalruletoguideus,taketheSelectionToolforinstance,causedbymakingtwopointsare“people”and“Tools”,andthemiddleofthelineisthetoolvendors,twograspthegeneraldirectionwillbe,andtherestofthelineisjustexcellentexcellentchoice.First,the“humanfactor”Peoplelookattwomainfactors,thehandtoseethecurrentstagecompanies,ontheotherhandifthereisasuitablesitebusinessanalysts.Differentsizesselectedtooliscertainlynotthesame,andthefirstfreetool,butselectionprocessrequiredtokeepacertainperspective,thenwetakealookathowgreatGodwhoconsiderthehumanfactor.Avinash:SelectToolsbeforeyouask“own”threequestionsOneproblemthatIneedisareportoranalysis?1Secondproblem,thecompany’sstrengthsinITtechnologyorbusiness,orbothhaveadvantages?Questionthree,Ineedtoaddressistheclick-streamdataorentirebusinessdataanalysis(WebAnalytics2.0analysis.Forthesethreequestions,Iguessfirstchoiceformostdataanalystsarethelatter,becauseonlythentogettheessenceoftheanalysiscanbethecaseisitreally?Decentralizeddecision-makingindifferentsectors,thecompanyflattenedorganizationalstructure,thegapbetweenthemanagementandcannotbegiventotheanalysisofwhetherthestaffsufficientauthorityandtrust?Iftheanswerisyes,thenyoumayneedisastatementratherthananalyzing,Yourcompany’stechnicalstaffcanreadilysolvetechnicalproblemsthatmayarise?Needforguidancetothird-partycustomerservicedeficiencies?Whetherthesiteanalysistoolsandresearchsystems,ERPandCRMsystemdataimmediatelygetthrough?Mostoftheseproblemsonlyinternalclear,complexmultifunctionaleveryonewants,afraidoftheirowncouldnothandle.WebanalyticsinChina’sSongDynastystargives2somesuggestions1Donotusetoolsbeyondyourability2goodfreetooluseless,paidtoolswillbemoredifficult3DonottrytousetoolstoaccuratelymonitorthetransactionsWA4Letdemandsguideyou,ratherthanletthetoolguideyou5Fordetails,seehisblog<<tenprinciplestohelpyouchooseabettertool(upperandlower>>Second,the“tool”factorFront“endoscopy”,therighttotheirownneedsaswellasacertainunderstandingoftheirownsituation,thenyoumightprapraofdataanalystslistedsomewebanalyticstools,itseemsthesetoolsarehelpfultous,buthowOptimalselectionofdoingit?HerewelookatthegreatGodwhoviewsit.Avinash:“threecasksPolicy”Thesiteanalysistoolsintodifferentcategories,toensureyoucanonlyselectfromacaskatoolineachcasksystemcanmeet85%ofdemand.Barrel1:Ominiture,Coremetrics,Webtrends3Barrel2:AffiniumNetinsight,Xiti,Nedstat,ClicktracksCask3:GA,yahoowebanalysis,BaidustatisticsDifferentbarrelshavedifferentcharacteristics,suchascasks1ominiturehasaverypowerfulsystemfunctionsandexpanditsproductlinetomeetanydemand,andwebtrendsanalysisinSEOhassomeadvantages,coremetricsforonlineretailstatisticstherearemoreuniquefunction(domesticmediavproductissomewhatsimilar,casks2clicktrackshelpposteriorianalysis,AffiniumNetinsightadvantageinmarketingactivitiesmonitoring.ButIstilldonotknowhowtochoosethebesttoolforme,donotworry,lookdown,“nasty”avinashalwaysliketoaskquestions,butthistimetheobjectwasaskedtoanalyzesoftwarevendors,whenyoucannotchoose,perhapssupplyManufacturersbacktothesequestionscanhelpyoumaking.Avinash:Tenquestionsaboutthetools?Oneproblem:yoursystemwiththisfreeanalysistoolGAWhatisthedifferencebetween?Questiontimetopayattention,toaskthefunctional4aspectsofproducts,itisbesttoleth...