BigDatamarketingintegratedmarketingtrendwillemergeResearchpapersDownloadnews:Inthevastcomplexdataminingalgorithmsusingthevalueoftheuser’smarketingandmediaattheappropriatetimetoreachtheadvertiser’smarketingobjectives,sothatadvertisers,usersandthemediaalsogetthebenefitmaximization,isBigdatatothenetworkmarketinghasbroughtnewopportunities.Bigdataisnotanewconcept,evenunderthisfrontlinebusinessapplicationswithlargedatasuccessstories,suchasWal-Martreliesonitsownformanyyearsaccumulatedalargenumberofuserconsumptionbehaviordatafortheirownpricing,distributionandotherbusinessdecisionsupport.However,growthofonlinedata,andbasedonthesemassivedatastoragetechnology,miningtechnology,computingtechnology,analyticaltechniquesandothertechnicalmeansofrapidprogress,sothattheapplicationoflargedatamodelinnovation,andbecomethemostpopularbigdataconceptsworld.---本文于网络,仅供参考,勿照抄,如有侵权请联系删除---‘Inmyopinion,onlinedatavolumegrowthandtoenableonlinedatatosomeofthetechnicalvalueoftherapiddevelopmentofthisareaissobigdatahaveburgeonedinrecentyearsthedevelopmentofthecause.’EmarCEOKefineHingthinkso.Corevaluesintobigdata‘Thisisarevolution,ahugedataresourcesmakeaquantitativeprocessstartsallfields,whetheracademic,businessorgovernment,allareaswillbeginthisprocess.’HarvardUniversitysociologyprofessorGaryKingcommentedonthelargedata.U.S.InternetDataCenterhaspointedoutthatthedataontheInternetwillgrowby50percentannually,doublingeverytwoyears,put,andcurrentlymorethan90%oftheworld’sdataisgeneratedonlyinrecentyearshavedatashows,GooglemonthlyThereare100billionthevolumeofinquiries,Facebookhasmorethan350milliondailynewphotoupload,YouTubeeveryminute,100hoursofvideocontentuploaded......,allthisdisplayappearsontheamountofdatabeingrenderedmassiveoutbreakofofgrowthtrends.The‘InternetQueen’MaryMeekerinthelatest---本文于网络,仅供参考,勿照抄,如有侵权请联系删除---releaseofInternetTrendsReport《《2013》》pointedoutthatthecurrentsurgeindigitalcontent,sharingtechnologyisbecomingincreasinglyshowing,labeling,searchabletrends,suchastheInternet’smainapplicationapicture,uploaditandsharenumbersupto200%CAGR.thecurrentlimitintheUnitedStatesisverypopularphoto-sharingapplicationservicesSnapchatforexample,theamountofinformationinOctober2012only20million,whilein2013InApril,theamountofinformationthathasreached150million,farexceedingthegrowthrateof200%.Thesesurgeintheamountofdata,90%ofunstructureddata,suchassound,pictures,video,etc.,andpeopleontheInternetaremostlyarisingoutofactssuchdata,andthisispreciselythechallengeofbigdataworld.‘Bigdataisoneofthemust-havefeaturediversityofdatatothefull,whichisthe‘bigdata’,tobeabletocoverthevastrangeofdata,labels,andotherbehavioralcharacteristics,otherwisethereisnobasisoftheanalysis.’KeXingfinesaid.Manyindustryexpertshaveemphasized‘big---本文于网络,仅供参考,勿照抄,如有侵权请联系删除---data’isnota‘bigdata’,butifthereisno‘bigdata’isbasedonaseriesofsubsequentexcavation,calculation,analysis,applicationwillnolongerexist,wecansay,‘bigdata‘isa’bigdata‘necessarybutnotsufficientcondition,butthesame’bigdata‘isnotthat’bigdata‘,onlytodatageneratedvalueisthecoreofbigdata.‘Bigdataisabasicconditionfordiversityandtimelinessofdata,andjudgewhetheritisthesolecriterionforthebigdataisthatithasnovalue,thedatacannotproducevaluebeyond...