BigTaobaograndstrategySeptember19,2011,Asia’slargestB2CplatformTmall.com(TaobaoMall)announcedtheopeningoftheB2Cplatformstrategy,willfullyopenalltheretailform,TaobaoMallnextyeartoshare200billionmarketsizeofthecake,whilethebrandTaobaoMall,suppliers,retailersandlogisticsproviders,includingthird-partyserviceproviders,includingvarioustypesofChina’sB2Ctogethertobuildecosystem.Onthesameday,TaobaoMallalsoincludes1stshop,Intimenetwork,Kuba,hearing,etc.,easilythecountry’stop38verticalB2Ccompaniesjointlyannouncedastrategicpartnership,38verticalB2CcompanieswillcollectivelysetupintheofficialTaobaoMallflagshipstore.CreateanopenecosystemofB2CTaobaoMall,saidZhangYong,president,TaobaoMall’sstrategyistobuildanopenplatformforB2C,buildabrand,suppliers,retailersandlogisticsproviders,includingthird-partyserviceproviders,includingvarioustypesofdivisionoflabor,cooperationandcommonprovideconsumerswithqualitygoodsandservicesB2Cecosystem.TaobaoMall1nottheirsellers,retailerswillnotdo,butwithanopenattitudewelcomeallformsofretailers,TaobaoMallplatformtogrow.ZhangYong,presidentofTaobaoreleaseTaobaoMallstoreopenB2Cplatformstrategy‘ForeveryB2Cindustrychainlink,TaobaoMallnottoblanketallthethingstodo,whichiscontrarytothesocialdevelopmentneedsofthebasicdivisionoflaboreconomics,’saidZhangYong,TaobaoMallhopestoeventuallyformontheopensocietyofthepartnership,leadingtosocialdivisionoflaborandsocialservices,includingmotivatebusinesses,serviceproviders,logisticsprovidersandothersynergisticroletogethertoprovideconsumerswithqualitygoodsandservices.ZhangYong,saidTaobaoMallaremorewillingtopositionitselfinthe‘B2Cecosystemtocreatea’role.‘TaobaoMallrespectedconsumerbrands,butalsorespectforthestorebrand;respectfortraditionalbrands,butalsorespecttheInternet’soriginalbrand,iscommittedtoprovidingthemwithClass-basedservices.‘AsmoreandmorecompaniesandentrepreneursintotheB2Carea,theirdemandforvarioustypesofsocialservicesisincreasing,drivenbytheobjectiveofthemodernserviceindustry2basedonlargee-commercedevelopmentmarketsprunguponasaserviceonbehalfofe-commerceoperators,customerservice,systemsoftware,serviceproviders,dataserviceprovidermarketing,logisticsandwarehousingserviceprovidersandmanyofthenewforceofe-commerceindustryhasbecomeacycleofdevelopment,growinganeweconomicmodel.TaobaoMallcommittedtoworkingwithbrandsandserviceproviderstointegratetheseserviceswiththepowertojointlybuildanewecosystemofB2C.Yongsaid,TaobaoMallthisyear’sturnoverwillbeclosetoonehundredbillionyuannextyear’sgoalistwoonehundredbillion,hesaidTaobaoMallwillbeopenmind,opentoallretailersandserviceprovidersareinvolved,twoonehundredbillionmarketshareofthecakeandotherbusinessopportunitiesderived.InYongview,B2Cindustryisprofitableindustry,nowisnotprofitable,thefuturewillbemoredifficult.‘Retailsaletomakemoneyonlineareunder,buttolosemoneyonlineisnottrue’rootcause,B2C’sthereistheessenceofthelinehasbeenoptimizedchainintegrationandsocialre-divisionoflaborandcooperation,andmakesthevaluechainofeachringhave3formedthecorecompetitivenessandefficiency,andthustheroleofB2CecosystemwillbehealthyinallthecommercialinterestsofButthepremiseisenoughtobeopenandinclusiveB2C.ZhangYong,frankly,TaobaoMallBecauseinsistedonopening,therearegoodprofitability,andprofitmarginshavereacheditspresentaveragelevelofdomesticInternetcompanies,heevensaid‘donotlikesomecompaniesnowuseforli...