Analysisofnetworknewsandtherealuseofsocialresources[PaperKeywords]realsocialnetworknewsandnewsresources[Abstract]Intherapiddevelopmentofonlinemediatoday,therealnewsnetworkgraduallyintothespotlight.Priortothis,quitealongperiodoftime,informationonthenetworkareseenaslesscredibleinformationandwiththedevelopmentofthenetworkmedia,networknewsaudiencethroughconstanttesting,thecredibilitygraduallyimproved.Therefore,thenetworknewsintheendwhatkindofcharacteristics,andhowtouseonlinemediarichsocialresources,hasbecomeatopicofconcern.Thispaperdescribesthecharacteristicsofnetworknews,andbythesefeatures,combinedwiththerealsocialnetworknewsresourcescharacteristicsofthenetworktoanalyzehowtogeneraterealnews,andonlinemediaonhowtomorefullyutilizetheiropinionsofsocialresources.First,thecharacteristicsofnetworknews1releasedfasterduetosavingsinprinting,production1cycle,thenetworknewsreleaseratecomparedtotraditionalmediatobemuchfaster.Networknewsingeneral,afterafewhoursaftertheeventwillbepostedonthenetwork,andisquicklyreproduced.Weknowthattimeisthelifeofthepress,especiallysomeoftheunexpected,andisconstantlychangingevents,thelossoftimeliness,anditsreadabilityalsodeclinedsignificantly.2.‘Visibility’highrateofnetworknewsreproduced,reproducedfaster,andwiththegrowingpopularityofthenetwork,thenetworknewsinthepublic’s‘visibility’isrelativelyhighwherethe‘visibility’isdefinedasthenetworknewswasreadtothepublictheprobabilityofnetworknewswasfirstreleasedintheauthor’sownnewsagencywebsite,andlaterbyothersites,personalblog,forumsandotherrapidlyreproduced(usuallywithinafewhoursafterthereleaseofinformation),itsfrequencyandoccurringataratemuchhigherintraditionalmedia.3leadtoaudienceinteractionmorelikely.2Networknewsthantraditionalmediahaveagreateraudienceinteractioncausedbythepossibilityofinteractionoftraditionalmediaaudiencesusuallyhavethefollowingform:FirstDubianwanglaithenewspaperopenlettertotheeditorcolumn,alargenumberofreadershavewrittenthroughtheselection,maybepublishedinthenewspaper.Selectedsecondlineandsomecitynewspaperreadershasopenedupahotline,readerfeedbackinformationthroughthehotline,throughtheselectionandediting,waspublishedinthenewspaper.Third,theradiobroadcastprocess,accesstotheaudiencehotline,thevoiceoftheaudienceaspartofradiobroadcast.Fourth,theprocessofrecordingtelevisionprograms,recordedlivetoreachsomeoftheaudienceinvitedtoparticipateinprogramrecording,andmaymakeastatement,thecontentsofAspartoftheprogrammaybebroadcast.Interactionintheformoftraditionalmediahasthefollowingmainquestions:First,audiencefeedback,usuallythroughediting,tobepublishedorbroadcastafterediting,theaudiencefeedbackwhichundermines3theintegrityoftheoriginalintentarelikelytobedistortedoreven.Second,thereisalargepartoftheaudiencefeedbackhasbeen‘consignedtolimbo.’limitedresourcesbecauseofthemedia,themediacannotputalltheaudiencefeedbackhasbeenpresentedinthemedia.Third,thetraditionalmediatopublishinformationinacomprehensivecost,todispelsomeoftheaudiencetheideaof??publishingopinions.Fourth,totheTVshowrecordingthescene,theaudiencewillspendalotoftimeandcost,fast-pacedlifeinthecurrentstate,fewpeoplewillorderjustissuedanopiniononthegoTVrecordingscene.Moreover,noteveryprogramrecordingtoreachtheaudience,havetheopportunitytopublishtheirviews.Theopinionissuedbythenetwork,canbeusedforforums,email,blog,podcasts,Internetusersconductin...