Analysis:FreemakeInternetlove-hateAngelsandDemons(ResearchpapersDownloadAP)Notlongago,thefatherofpopadsofMITEthanZuckermaninarecentpaper,theinvention20yearsagoonpopupsadvertisingapologized,‘I’msorryourintentionisgoodThe.‘However,Internetadvertisingactuallyshouldbethankfulbecausethereisnoadvertising,therewouldbenotoday’sInternet.Theworld’slargestInternetcompanyGoogleinitsadvertisingrevenueaccountedformorethan9percent,thesecond-largestInternetcompanyFacebookadvertisingaccountedfor80%ormore,Yahoo’sthird-largestadvertisingrevenueaccountedformorethan5percent,whiledomesticInternetcompanies,Baidumainrelyonadvertisingrevenue,asthestrongestelectricitysuppliercompanieswhosemainrevenueAlibabapracticalbutalsofromwithintheadvertisingplatform,Tencentadvertisingrevenueaccountedforslightlylower,accountingforonly1percentmore,Tencent’smainincomecomesfromtheInternet,anotheragod-the1game,sayingthatlaterondownstreamecosystemsofotherlargeandsmallaroundtheadisborn,ifnotdirectadvertising,it’susuallyalinkinthischain..Inthisdrivemode,theworld’smostintelligentheadaredoingonething:brainsconstantlyseekusers’painpoints,makingallkindsofamazingproductstoattractasmanyusers,continuetooccupyusertime,andthen-invariousforms,themostefficientadvertisingpushtocompletetheprofitmodeltoskipthemiddleoftheprocess,inaword,themostcleverheaddoishowtogetmoreuserstoclickonads.Thatsaid,itseemsabitharsh,buttherealityis,nomatterhowgoodtheproduct,buttomakemoneydoesnotdependontheproductitself,butbyadvertising,relyingonadvertisingtorealizethevalueoftheconversion,thevalueofthisprocessmaybedistorted.Advertising(orhiddenadvertising)maybringcredibilitycrisis.FewdaysagoZealerandhammerdispute,istotheInternettopeoplesufferingexposed,Zealerpopularwitheveryonelikes,butitshouldsurviveitifthevideocharges,thentheuserprobablywouldnotreallylikeit,sothemostdirectwayoflifeorrelyon2mobilephonemanufacturers,butrelyontheirmobilephonemanufacturerswillinevitablyleadtotheproductitselfbeingquestioned.Eveniftheproducthasnothingtodoadvertising,willbringdownthenumberofproductproductexperiencehaveexperiencedthislife-cycle:fromexplosionofredtostartthinkingsurvivalandprofitability->Aftertheintroductionoftheprofitmodelproductisnolongersofocusedonuserpainpointsàusers.Afterthegraduallossofmicrobloggingcampfireintoavarietyofadvertising,allowinguserstoalargenumberoffleeing;microlettermaintainedacautiousexpansion,butintheendcouldnotwithstandtheimpulsetoseekprofitmodel,arenowstartingtobloatedup,allthethingsyouwanttomakemoneywanttolookinsidetheplug.Userscontinuetostimulatecompetitioninproductdevelopmenttowardsmoreuserside,whileadvertisingrevenuemodelfreeandconstantlyundertheinfluenceoftheuserexperience,whichisjusttherightbalanceaslongasthedifferencesingledime,willgivenewcompetitorschance,historyissoplayedoutoverandoveragain.3ThisallowseveryInternetpeoplefeeldeeplyentangled.So,say‘donotforgetthebeginningofheart’issorecognized,perhapstheonlypersonchargedistheGardenofEdenInternetisnolongeracarrierbymeansofadvertising,buttoearnmoneythroughproductitself.Unfortunately,freeonceyoustartyoucannotgoback.Openingmarket,oncetheexistenceofsimilarproductsfreeofcharge,thefeeapplicationwouldbedifficulttosurvive,evenifalotofgoodapplicationfee.Eveninsuchaclosedsystem,theAppleStore,butalsograduallymovingtowardsafreedownload.Inadditiontotheenduser,freemodelforenterpris...