Combat:electricitysupplierhowmarketsegmentationpositioning?FreePaperDownloadCenterNews:Bei激ng,ShanghaifacilityexceededthelevelofconsumptionofdevelopedcountriesinEurope,andlowconsumptioncapacityofsmalltowns,itisdifficulttoregarditasasinglecountry,andIthinkthathasbecomemorelikeaEuropeandecentralizedmultiplecountries,poor-rich.Ifyouthinkofitasanindependentcountry,cannotdonetworkmarketingforChina.Becausethedifferenceistoobig,butIalsothinkitisfilledwithcountlessopportunities,suchas:Youcandothreeorfourlinesspecificallyformarketing.WeTaobaointoavirtualcountry,usuallythereareonehundredmillionpeopleinTaobao,aonehundredmillionasanationalpointofview,then,Auroraisastrongbrand.However,ifthe1.3billionpeoplelocatethem,Auroraisstillasecond-tierbrands,someafterdoingmarketsegmentationisveryimportant.Youdonotdefineitasthenationalpasstokill,youTaobaoasanation,then,isnotthesame.---本文于网络,仅供参考,勿照抄,如有侵权请联系删除---‘Allnetworkmarketing,Taobaodeal’-wenotonlytalkonfourmorehands-on:justsignednearlyamillionSinaHomebottomthroughBanner,fullfloTaobaowriteadcopy,landingalsoTaobao.ItwasstrangetoTaobaodrainagewedoing?Nonsense,theconversionratecanbethreehigher,ofcourse,chooseTaobaoMalllanding.EsteeLauderplaysomuchadvertising,isnotsettledinlargeshoppingmallsopencounters,nocrampstotheirownbusinessmall......First,noonecantake-chain.Apple’sself-builtretailstores,infact,istomoveupthebrandimageandexpandtheexperienceasthetoppriority,inotherwords,Apple’sretailstoresclosedselfstillhot;dothebrand’scorecompetencies,corecompetenciesanddoretail,totallydifferent.Butwhysomebrandslikeself-builtchannels?Second,Apple’smostcattleXbar,theflowisking.Notstillopenintheflowofpeopletothelargestretailshoppingdistrict,havenotheardastrongbrand,youcanrunthehauntedhillssuburbstoopenflagshipstore.TheXidan,Lu激azuiontheInternet-shoppingcrowdthemostconcentratedareas,thereisTaobao.---本文于网络,仅供参考,勿照抄,如有侵权请联系删除---Brandsgettogetherandchildrenjoininthefun,isnotnecessarywhentheproperty.Apple’scompetitorsisAndroid,notSanlitun.Third,generallyspeaking,brandsfightishowtosellyourstuff.Thefightisthechanneltosellthingscheaper-Thesearetwodiametricallyopposed,conflictingpowers.Bothaproductbrandisthechannelbrand,seeminglytheworld’sonlysuccessfulcasewas‘Ikea.’Butordinarypractice,itiseasyobsessions:thecouragefromthepalace,butnosuccess......Four,brand-driventraditionalenterprises.SuchasEsteeLauder,right,relyonmagazines,television,advertisingsigns,improvebrandpotential.Thenintheend,relyonpromotionalchannelstoreleasethebrandpotential-forexample,theyalsoengageinpro......ChristmasandInternetadvertising,actuallyoneinthesamead,whileincreasingthepotentialenergyandpotentialenergyisreleased,butthestrengthisuneven,itiseasytooverdraftBandedfuture.(Source:ImportantSquare)---本文于网络,仅供参考,勿照抄,如有侵权请联系删除---