据埃菲社6月28日报道，电影《变形金刚4》27日晚在中国内地首映，票房达到两亿人民币（约合3220万美元），成为中国电影市场史上首日票房最高的影片。影片同时在全国的两万多块屏幕上首映，排片率达到64%，不少影院所有的放映厅都在放映这部影片。变形金刚在中国拥有大批无条件支持的拥趸。中国影院票房最成功的影片仍然是《阿凡达》，在2009-2010年收获2.16亿美元，排在第二位的是2012年上映的国产影片《人再囧途之泰囧》，票房达到2.1亿美元。Thoughwellprepared,China'smoviemarketwatchersarestillstunnedbytheunprecedentedopeningof"Transformers:AgeofExtinction",estimatedtohavegrossedsome613millionyuan(US$98.7million)duringitsfirstweek.AccordingtoMtime.com,aChinesefilm-ratingwebsite,"Transformers"broketherecordofthehighestticketsalesforafilmscreenedinChinesemainlandonthefirstweek,arecordpreviouslyheldby"Titanic3D"(US$75.3million)in2012.Accordingto"Piaofangba,"aweiboaccountonboxofficeresearch,thenewinstallmentoftheTransformerfranchisehasbrokenseveralrecordsinChina,includingthebiggestopening,comparedwiththeprevious122millionyuan,setby"TheMonkeyKing."TheParamounttentpolealsodethroned"IronMan3"withthelargestmidnightscreeningboxoffice:20millionyuan.The"autobots"owetheirsuccesstothe20,000plusmoviescreens,butalsotofavorablescreeningarrangements.Some63percentofscreensweresetasidefor"Transformers4",alsoarecord.DespiteitssuccessinChina,thefilmwasnotaswellreceivedintheUS,earningonlyUS$8.75milliononitsopeningday,wellbehindUS$10.5millionof"Godzilla"andUS$9.2millionof"TheAmazingSpiderman2".AsofJune28,thefourthinstallmenthasreceived18%supportonRottenTomatoes,justonepercenthigherthanthescore"Transformers2"earned.Incomparison,theoriginal"Transformers"wasrated57%fresh.AsChinaandtheUnitedStatesareabouttorenegotiateimportedmoviequotas,movieauthoritieshavebeencallingfortheaterstogivemoresupporttodomesticproductions.ZhangHongsen,directoroffilmbureauundertheStateAdministrationofPress,Publication,Radio,FilmandTelevision,saidonWednesdayatthe17thShanghaiInternationalFilmFestivalthathehopedmovietheaterchainswouldbemorerationalandgivedomesticmoviesafaircrackofthewhip.Zhangsaidheheardofsometheaterstryingtoshow"Transformers4"onalloftheirscreens"Havefaithindomesticmovies!Howcanwerepeatthemistakeon'LostinThailand'in2012whenwethoughtitwouldonlyreach200millionyuanandfinallyfounditwasa1.2billionyuanmovie?"saidZhang."TheBreakupGuru",adomesticmoviescreenedadayearlier,grossedatotalof57millionyuan,anotbadachievementconsideringitsnumberofscreens.精彩推荐：商务英语http://www.spiikers.com/study-business.html