河南省郸城县一中2021-2021学年高二上学期英语开学考试试卷一、b阅读理解/b1.(2017高二上·郸城开学考)阅读理解Afewyearsago,acompanycalledSpaceMarketingcameupwithaplantosendamile–longadvertisementintospace.Toadvertisingagencies(机构),itwouldhavebeen“adreamcometrue”.However,advertisingstandardsagenciesfinallydecidednottoallowSpaceMarketingtogoaheadwiththeirplansandtheywereforcedtogivethemup.Spacemayindeedbethefinalplaceforadvertisers,becauseonEarthwearealreadysurroundedbyadvertisingwhereverweareandwhateverwearedoing.ApartfromtheobviousadvertsthatweseeeverydayonTV,andinnewspapersandmagazines,thereisawhole'otherworld'ofadvertisingmessagesforourattention.Thereareadsthatweseeonthesideofthebuswecatchtowork,forexample.Andwhataboutthelogos(商标)weseeontheclothingofthepeoplewewalkpastinthestreets?Mostofthetime,weareprobablynotevenawareof(意识到的)theselessobviousadvertisingmethods,butthatdoesn'tmeanthattheydon'twork.Take'productplacement',forexample.Youareinacinema,watchingthelatestHollywoodmovie.Lookcarefullyatthemakeofcaryourfavoriteactorisdriving.Andwhatabouthiswatch?Canyouseewhatbranditis?Chancesare,youcan,andthecompanythatownsthebrandislikelytohavepaidthousandsforittoappearinthefilm.So,whetherSpaceMarketingfinallysucceedsinsendingadsintospaceornotisperhapslessimportantthanitmightseem.Thiswouldnotchangeathing.Oureverydaylivesarealreadystronglyinfluencedbyadvertisingwhetherwerealizeitornot.（1）Whathappenedtotheplanofsendinganadintospace?A.Itcametonothing.B.Itwasadreamcometrue.C.Ithadtowaitafewyearsbeforeitwascarriedout.D.Itwassupportedbytheadvertisingstandardsagencies.（2）Howdoestheauthorexplainthe“otherworld”ofadvertisingmessages?A.Byshowingresearchfindings.B.Byexplainingresearchfindings.C.Bygivinginstructions.D.Byusingexamples.（3）Asaformofadvertising,productplacement________.A.costsalittleB.doesn'tworkC.islessobviousthanTVadsD.mainlyappearsinHollywoodmovies（4）Whatdoestheauthorsuggestattheendofthetext？A.Weliveinaworldofadvertising.B.We'vechangedalotbecauseofadvertising.C.SpaceMarketingleadsintheadvertisingindustry.D.Spaceadswillmarkthebeginningofanewworld.2.(2017高二上·郸城开学考)阅读理解Readingcanbeasocialactivity.Thinkofthepeoplewhobelongtobookgroups.Theychoosebookstoreadandthenmeettodiscussthem.NowthewebsiteBookCrossing.comturnsthepageonthetraditionalideaofabookgroup.Membersgoonthesiteandregisterthebookstheyownandwouldliketoshare.BookCrossingprovidesanidentificationnumbertostickinsidethebook.Thenthepersonleavesitinapublicplace,hopingthatthebookwillhaveanadventure,travelingfarandwidewitheachnewreaderwhofindsit.BrucePederson,themanagingdirectorofBookCrossing,says,“Thetwothingsthatchangeyourlifearethepeopleyoumeetandbooksyouread.BookCrossingcombinesboth.”Membersleavebooksonparkbenchesandbuses,intrainstationsandcoffeeshops.Whoeverfindstheirbookwillgotothesiteandrecordwheretheyfoundit.Peoplewhofindabookcanalsoleaveajournalentrydescribingwhattheythoughtofit.E-mailsarethensenttotheBookCrosserstokeepthemupdatedaboutwheretheirbookshavebeenfound.BrucePetersonsaystheideaisforpeoplenottobeselfishbykeepingabooktogatherdustonashelfathome.BookCrossingispartofatrendamongpeoplewhowanttogetbacktothe“real”andnotthevirtual(虚拟).Thesitenowhasmorethanonemillionmembersinmorethanonehundredthirty-fivecountries.（1）Whydoestheauthormentionbookgroupsinthefirstparagraph?A.Toexplainwhatthe...