Combat:5stepstocreateacost-effectivecontentmarketingplanforSMEsResearchpapersDownloadNews:Therehavebeenmorethanenoughbusinesssuccessthroughcontentmarketing,contentmarketingstrategywortheveryentrepreneurthinking-eventhemostprudentbusinessmanisnoexception,however,beanexcellentcontentmarketingrequiresaconsiderableamountoftime.andinveston,soforSMEswithlimitedresources,thisisindeedastepriskymove.However,thesuccessofSMEsareaware,youwanttobesuccessfulyouneedtotakerisksandmakealotofpracticalwork,ifconsideredinthechoiceofsomeofthecontentmarketingstrategy,youcanfindamultipliershortcut.Herearesomeabsolutelycannotignorethecontentsofthemarketingmethodsteps,butdonotforgettostartyourbraininwhichtofindtheirownwaytosavemoney!Step1:DeterminethebudgetYouknowwhattheycandobefore,youmustdeterminehowmuchtheyarewillingtoputintothisisnotjustaboutmoney,butalsointheformulationofthebudgetcanbeincorporatedintoyourinvestmentoftimebasedonyouandyourstafftimeavail---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---ableandtheteamthepowertodeterminehowmuchinternalteammembersusetoaccomplishmanytasks.Ifyourteamhasagoodwriter,thenyouhaveagoodstartandnowyouhavetodoistoreducepartoftheirduties,sotheyhavetimetofocusoncontentdevelopment.Throttletip:Ifyoucandeveloptimebudgettableforyouandyouremployees,youcanarrangeatimeforcontentmarketing,outsourcing,andyoucansavethecostofhiringnewemployeestobringcontentdevelopment.Ofcourse,youhavetobecarefulnottoaddnewtaskstoalreadyoverburdenedstaff.Eitherreducetheirotherworkburden,eitherbyincreasingthebenefitssothatemployeesarewillingtoworkovertime.StepTwo:DevelopmarketingstrategiesDevelopmarketingstrategyisacriticalstepinthewholeprocess,butmanycompanieshaveignoredthisstepinthestrategyformulationprocess,youneedtodothefollowingpoints:1,inthecontentmarketingcampaign,whatisyourdestination?2,carefullyconsiderwhoyourtargetaudienceis?Whattheyneed?Theyseekanswersandhelpwhere?3,selecttheplatformandfocusedmannerTip:Donotbeto---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---oambitiousifyoudecideoneverysocialmediaplatformsetuptheirownhomeoryouwillbeacompletewasteoftimeonsocialmedia,resultinginotherrespectsitwillhavelittleeffect.remember,focusontheplacewhereyouraudience.4,createacleartimetable,detailswillbeincludedinyourschedulenext3-6monthstobedevelopedcontent.ThrottlingTips:Thetableinmindyourbudgetifyouexceedyourplanlimitsofitsresources,andthatthisisagoodopportunitytoabandontheoriginalplan,otherwiseyouarelikelytoimpulsesloppyifyourteamonly.monthreleasedtwohigh-qualityblog,thendonotdevelopaplantoonedaypublishablog-concisecompellingcontentthanthedaywasabletosendsomemediocrecontentunattendedmuchbetter.Thethirdstep:hirehelperstoassistimplementationofthestrategyIfyouremployeeshavethenecessarytimeandskillstoimplementmarketingstrategies,thenyoucanskipthisstep,butformostSMEs,thecircumstancesrequirehelperisstillverycommon.Contentmarketingisnotjustaboutcreatingcontentandyoualsoneedtomakesomestrategicandtacticalcontentmoref---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---riendly,moreconvincing,moreoptimizedtohelpyouachievemarketinggoals.Learning‘bestpractices’willtaketime,newbloodtotheteamcanhelpyouandyourteammoremarketing-basedlearningcontentquicklyandthusbenefit.Youmayalsothinkthisway:justdonothavethetechnologytorealizetheirideasonlyift...