Combat:howtoplaneffectivemarketingoperationsAPPprogram?FreePaperDownloadCenterNews:Inrecentyears,therapiddevelopmentofmobileInternet,PCsidetrafficflowhasslowlytransferredtothemobileterminal,mobileInternettrendunstoppable,avarietyofdifferenttypesofInternetcompanieshaveopenedspecificallyformobileterminalsindependentauthorintheelectronicsectoroperators.Business,WebsiteoperatorscombatdecadecontactwithB2B,B2C,third-partyplatform(Lynx,Taobao),andothertypesofmobileAPPWebsiteoperatorsfollowingmefromthedirectorofthemobileInternetmarketpositionsinseveralwaystoexplainthemoveHowtodevelopanInternetdivisionoperationpromotionplanningcase,followingonfrommypost,directorofthemobileInternetmarket,startingfromseveralaspectstoexplainhowtodevelopamobileInternetsectoroperatorstopromotetheplanningcase,asregardsoffonthemobileInternet,mobileprovidersisthetrendtheseimaginary,vaguewords,donotsayalengthylaunched,thefirsttobeasimpledirectory:First,CompetitiveAnalysisSecond,productpositioning---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---Third,theoutreachprogramFourth,promotionbudgetFifth,topromotetheobjectivesSixteamsframeworkSeven,performanceappraisalEight,teammanagementSmallpartners,youarereadyforit,letmesharemyyearsofoperatingexperienceinthepromotionforyou,tellyouhowtodevelopafullyoperationaloutreachprograms.First,CompetitiveAnalysis1.Selectthecompetingproducts,goodlocation①Baidusearchkeywordssimilarproducts,assumingyourproductisatourismshareclassAPP,youcanenterthemainkeyword‘travelapp’,generallyrankedinthenaturalpositioninfrontofthefrontBaidubidtopromoteproductsarecompetingproducts.②majormobileapplicationonthemarketwithakeywordsearch,suchas91applicationmarket,applicationtreasure,peasandsoon.③industryontheWebsitetofindthelatestinformation,suchastourismAPP,youcangotoaprofessionalnetworkoftravelinformation,suchastravelShowtimeNetwork,GlobalTravelW---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---eekly,netsandothersearchgiantsAPPrelatedinformation.④consultingwebsitessuchasEric,DCCI,Alexa,etc.isrelativelyreliablesources.Thereareotherways,suchaschannelstoobtaininformationaboutcompetitorsthroughparticipationintradeshows,peers,etc.,thereisnotintroducedonebyonepetitiveAnalysistoselectthebesttwoproducts,uptothree.2,CompetitiveAnalysis,concludedIngeneral,thetermsofamorecomprehensiveanalysisofcompetingproductsfromtheuser,markettrends,functionaldesign,promotionstrategiestoexpandoperations.Herewehaveitrefinedintoseveraldimensions,①markettrends,industrystatusquo,②competitorscorporatevision,productpositioninganddevelopmentstrategy,③targetuser,④marketdata,⑤corefunctions,⑥interactiondesign,⑦productadvantagesanddisadvantages,⑧operationsandmarketingstrategies⑨Summaryactionpoints.---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---MarketingDirectorforthemobileInternetmarketintermsofsectors,canonlycaremarketsegments,functionanddesignthiscanbeignored,asthesepartsfrom1,2,3,4,7,8analyzethecompetingproducts,focusingonmarketdatapromotionstrategyandoperations.HeretakeamobiletourAPP,theoperationaldatacanbedownloadedfromtheamount,numberofusers,retentionrate,conversionrate,numberofactiveusers,longtimeactiveforCompetitiveAnalysis.operationalandmarketingstrategiesfromcompetingproductschannelmanagementtoanalyze,suchasapplication-to-market,mobileforums,ma...