AnalysisoftheSichuanbordertourismmarketanalysisAbstract:China’stourismresourcesofSichuanprovince,well-developeddomestictourismmarket,buttheslowdevelopmentoftheinternationaltourismmarket,intheinternationaltourismmarket,competition,failuretodestroytheadvantagesoftourismresourcesintotourismcompetitiveadvantage.Inthispaper,SichuanProvincefrom2000to2005,inboundtourismmarket-relateddatabasedonanalysisofinternationaltourisminSichuandistributionofsourcemarkets,where,accordingtoforeigntouristsinSichuantourismspatialandtemporaldistributionandconsumptioncharacteristics,thesystemofSichuanProvinceinboundtourismmarketcharacteristics,proposeddevelopmentofSichuan’sinboundtourismmarketandbusinessideasshootstrategytoenhancethecompetitivestrengthofthetourismindustryinSichuan,Sichuantopromotethehealthydevelopmentofinternationaltourismmarket.PaperKeywords:Sichuantourism;inboundtourism;marketcharacteristics;businessstrategytip---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---SichuanProvinceinsouthwestChina,theYangtzeRiver,thewestistheQinghai-TibetPlateau,eastofSichuanBasin,hundredsofmillionsofyearsofgeologicalmovement,profoundchanges,creatingadifferentformofthenaturalsceneryofSichuan;distanthistoryandcultureofSichuanProvince,toSanxingdui,激nshasiteastherepresentativeoftheancientShuculturecomparabletothepyramidsofancientEgyptculturecomparable;Sichuanisalsoagatheringplaceforminorities,colorfulethniccustomsattracttravelersfortraveltothelandofabundance.charmingnaturalsceneryandsplendidhistoryandcultureinSichuanTravelinChinaoccupiesanimportantpositiontothediversityoftourismresources,theimageoffamoushightaste,isChina’stourismresourcesintheprovince,knownas‘landscapeprovince.’Butasthecountry’sresourcesintheprovinceofSichuan,thedevelopmentofdomestictourismandinternationaltourismimbalance,andentrytourismmarketparticularlyweak,therichtourismresourceshavenotbeenfullyutilized,tourismresourcesdidnottranslateintoacompetitiveadvantage,therefore,theinternationaltourismmarketofSichuan,inparticulargovernmentsasaprioritydevelopmentstrategyandentrytourismmarketanddevelopappropriatemarketingplanandm---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---arketingstrategyisthedevelopmentoftourisminSichuan,Sichuantourismtoimprovethecompetitivenessoftheimportantworkcannotbeignored.First,theinboundtourismmarketdevelopmentstatusofSichuanProvince(A)asmallproportionofforeignexchangeearnings,comparedwiththenationaltourismmarket,SichuanProvinceandentrytourismforeignexchangeearningsaccountedforthesmallproportionoftotaltourismrevenue.2005,goodmomentumofdevelopmentoftourisminSichuanProvince,totaltourismincomeof721.26billionyuan,up27.4percentoverthepreviousyear,buttheSichuantourismforeignexchangeincomeonly$316million,equivalenttoapproximately24%billion,3.46%oftotalincome,whileaccordingtotheNationalTourismAdministration,in2005whotravelthroughoutthecountryforeignexchangeearnings$29.3billion,accountingfor30.5%ofthetotaltourismincome,showsthatinternationaltourisminSichuantourismincomeinitsincomeforasmallproportionoftotalinternationaltourismindustrylongwaytogo.(B)theimbalanceintheproportionofforeigntouristsinSichuanProvinceandthereceptionofdomestictourismonthenumberofpeoplewhotravelthroughouttheproportionofthenu---本文于网络，仅供参考，勿照抄，如有侵权请联系删除---mberofseriou...