90aftertheholygrailofmarketingpeopleTodomorethantalkaboutthephilosophyofmatterandconsciousness,thematerialfirst,secondconsciousness.Materialdeterminesconsciousness,butconsciousnessreactsonthematter,sosaymarketersdonotpayattentionifsubjective,relyingonlyonthemobilityisnotlong,thementalityisstillstrongpoint.Rememberwhentheteachertoldthestory:abirdisflyingsouthforthewinterontheway.Coldweather,bird...
