麦当劳中国更名金拱门McDonald’sChinachangeditsbusinessname,andconsumersaren’tlovin’it.麦当劳（中国）有限公司近日更改名称，然而新名称似乎并不讨消费者喜欢。ChinesemediareportedonWednesdayeveningthatMcDonald’sChinesebusinesschangeditscompany’snamefromMaidanglao,aloosetransliterationoftheEnglishname,toJingongmen,orGoldenArches,onOct.12.中国媒体周三晚报道说，麦当劳（中国）有限公司已...
<<Contents>>一、前言.............................................................................................................2二、食品業之產業結構.....................................................................2A.食品日用品業之整體供應鏈體系....................................................................2B.產業類型與策略.................................................................
